Tuesday, September 17, 2013

Hey Nabisco, can you help a mom out?

Dear Nabisco,

I want you to know we are BIG fans!

Here is a little sample of what my collection of crackers and treats looks like. Yes I know two of these are not Nabisco but those brands should listen up too.

Might you consider an alteration to your packaging? Here's my dilemma, we buy lots of crackers because we like variety.  My hubby likes the Triscuit with his hard cheeses and I prefer the Wheat Thin's with cream cheese and dip. My boys think Ritz crackers are awesome and love the little Teddy Graham's in both chocolate and cinnamon for their sweetness. While not yours Nabisco, those Blue Diamond Nut Thins on the end are divine with a creamy brie. And who can resist a Cheese Nip? 

So here's the problem. With so much variety in our cupboard, we can't eat them all at once and the product goes stale before we finish a box because the little bag in the box stays open. Yes, I know that a stale box means I will buy another box and this is good for you and your investors. However as you can see above, I'm not shy on keeping a wide variety in our home. Heck, I might even buy a few more flavors if I knew they would last longer. 

The closure at the topic the box does a great job keeping the contents inside for the most part. But how about keeping out the air? 

Sure I could use a clip device inside the box. I also attempt to roll the bag down into the box. 

But what about this mess? A tear on the bag.  This happens often in my house. But maybe it wouldn't happen as much if the bag in the box had a closure? Aha! 

Like this. A regular reclosable bag. Brillant right? 

I myself have started using a quart size recloseable bag in each of the snack boxes in my pantry but I thought it would not hurt for you to hear from me, a mom, a consumer, and the shopper in my house. 

Nabisco and other snack food companies whose names are not mentioend above, thank you for your time and for listening. Even if you don't think this is a good idea, I bet a few other moms, like me will. Because who really likes stale crackers anyway?

Thanks for your considertion,
mrs. c

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